MEET OUR LEADERSHIP TEAM
ALEX JENNINGS
Headed by Alex Jennings, who has over 15 years of PR, Communications and Marketing experience at Edelman in London and Microsoft, we are a team of 12 based in London, LA, and San Francisco. As a passionate advocate of strategic communications, he champions the power of PR as a dynamic force for building bridges and unifying the world’s voices into a global narrative. Alex has previous experience conducting the PR campaigns and crisis management PR for companies like Microsoft, Samsung and Facebook. The team he heads at Famous Influencer, who all have an entrepreneurial streak at heart, have helped startups and blockchain companies raise in excess of $200m.
A PRCA-accredited trainer, Alex has led several capacity-building workshops aimed at developing editorial skills, crisis communications frameworks and media training. Alex works with brands with big ambitions, which need support in creating and communicating compelling offerings to their target audiences. His experience in running his own company gives him a commercial edge – he supports his clients from a marketing and PR perspective, but with a company’s commercial requirements at the centre of his thinking and recommendations. Not only do we take you on as clients but we bring you into our inner circle and can connect you with investors and thought leaders. Alex and his team at Famous Influencer can also add value in many different ways in addition to PR such as user acquisition, viral campaigns, VC introductions and long -term business strategy.
A PRCA-accredited trainer, Alex has led several capacity-building workshops aimed at developing editorial skills, crisis communications frameworks and media training. Alex works with brands with big ambitions, which need support in creating and communicating compelling offerings to their target audiences. His experience in running his own company gives him a commercial edge – he supports his clients from a marketing and PR perspective, but with a company’s commercial requirements at the centre of his thinking and recommendations. Not only do we take you on as clients but we bring you into our inner circle and can connect you with investors and thought leaders. Alex and his team at Famous Influencer can also add value in many different ways in addition to PR such as user acquisition, viral campaigns, VC introductions and long -term business strategy.
MARK JEFFRIES
Our Head of Partnerships Mark Jeffries has worked with some of the biggest influencers, celebrities and most disruptive tech companies on the planet. Mark focuses on our new clients and partnerships. Having previously worked at Buzzfeed London and other leading PR agencies, Mark understands what it takes to manage the end-to-end digital marketing / PR strategy and day-to-day business execution for tech startups and influencers. Consider him your outsourced 'Chief Marketing Officer'.
Mark has a deep understanding and passion for supporting influencers, public figures and brands through creative design and application. Mark has meticulous attention to detail, and brings a holistic approach to a brand’s marketing and PR efforts. Mark's strengths lie in creating identities, planning marketing campaigns that increase customer loyalty and persuade action, implementing engaging social media activity with a strong ROI.
Mark has a deep understanding and passion for supporting influencers, public figures and brands through creative design and application. Mark has meticulous attention to detail, and brings a holistic approach to a brand’s marketing and PR efforts. Mark's strengths lie in creating identities, planning marketing campaigns that increase customer loyalty and persuade action, implementing engaging social media activity with a strong ROI.
BENJAMIN COHEN
Our Head of Influencer Relations and PR Strategy, Benjamin Cohen has the rare ability to think outside the box and solve complex issues when it comes to PR and social media. Previously working with MediaCom and Ogilvy in their PR and marketing divisions, one of the world's largest media agency networks. Benjamin has fostered relationships with some of the biggest influencers in the UK and US and has significant experience working with some of the biggest Facebook and Instagram networks in multiple niches such as Comedy, Tech, Lifestyle, Modelling and Travel. Benjamin knows what it takes to grow a company's social media following via content and distribution strategies and has previously helped grow pages into the millions of followers using viral content campaigns. Benjamin has recently worked with a number of our tech startup clients in Silicon Valley, Tel Aviv and London.
LUCY ERSKINE
Lucy Erskine is a senior member of the media relationships and influencer partnerships team at FamousInfluencer, having more than 5 years experience in the PR consultancy world. She has worked with a wide range of companies from Fortune 500 corporations, FTSE 100 companies as well as a whole host of start-ups. Lucy has specialised in international work, helping to adapt a global corporate message to local media. With a unique ability to target the right people in different companies, Lucy has formed strong relationships with media partner teams at some of the biggest social networks.
Lucy is also growing her influencer network and has formed strong relationships with Instagram, TikTok and YouTube influencers in the beauty, fitness, motivation and comedy niches.
Lucy has worked in B2C, B2B2C but B2B Tech PR has been a constant over the years, with tech and influencer PR becoming a speciality. She works with the FamousInfluencer team to develop successful PR strategies for clients and liaises with journalists and analysts around the world to push out a range of communication messages to the media, investors and target sales audiences.
Lucy is also growing her influencer network and has formed strong relationships with Instagram, TikTok and YouTube influencers in the beauty, fitness, motivation and comedy niches.
Lucy has worked in B2C, B2B2C but B2B Tech PR has been a constant over the years, with tech and influencer PR becoming a speciality. She works with the FamousInfluencer team to develop successful PR strategies for clients and liaises with journalists and analysts around the world to push out a range of communication messages to the media, investors and target sales audiences.
Our people are strategic, fiercely competitive, analytical, objective, connected and persistent. That is why the businesses we work with trust us to shape their image and reputation.
In addition to our core team of 12, we have numerous connected partners in the social media, E-commerce and PR spaces spread across the US and Asia. We have social media teams in the AI and tech spaces embedded into our team as consultants who have a deep understanding as to what it takes to conduct a successful PR, E-Commerce and marketing campaign.
We operate using the two Cs: creativity and connections. PR simply doesn’t function without them. Founded with a focus primarily on social media, Famous Influencer understands how social media and PR work together.
We operate using the two Cs: creativity and connections. PR simply doesn’t function without them. Founded with a focus primarily on social media, Famous Influencer understands how social media and PR work together.
OUR UNIQUE UNDERSTANDING OF THIS RELATIONSHIP PROVIDES THE POSITIVE, FUN, AND UP-TO-THE-MINUTE MESSAGING IT WILL TAKE TO PROMOTE BRANDS WORLDWIDE! WITH HUGE LAUNCHES AND NUMEROUS FORTUNE 500 CAMPAIGNS UNDER OUR BELT, WE HAVE GAINED THE EXPERIENCE AND THE KNOW-HOW TO PUBLICIZE ANY BRAND AND HELP IT REACH ITS BUSINESS GOALS