How Your PR Campaign Can Help You Gain Instagram Verification

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Managing Your Exposure and Meeting the Goal
Hiring a PR firm or individually trained PR professionals can be a great idea for brands intent on earning that glorious “Blue Tick” cutting down on negative exposure. It also allows you the holder of the account to manage content and gives more time to conceptualize what you want for the platform while enabling you to meet that IG Verification timeline. A strategically led PR campaign will have a lot of goals and dates set out that are all structured to fit within your desired verification plan.  Having someone or a collection of persons working for the common goal of verification, speeds up the time and delivers better and more varied concepts that may be wanted by the intended following group being targeted. The PR team assesses trends, looks at what persons are watching and following on the page and in the industry, watches feedback on brands you are aligned with and also makes your platform appealing to them.
 Your interactions with your followers are also a key component that is managed by the PR team. If you are out of touch with the group or too emotionally vested in some opinions, the team will be in a position to take a more objective look on how you are addressing the followers’ comments and what would be a better course of action. Some persons over time tend to lose focus of what they are doing on the platform in the first place. They become emotional and personally invested in the account and tend to lose sight of the plan of becoming verified in a specified period of time.  A PR team would also help with ensuring that no one has copied your profile and redirected followers from your account. This for sure slows the process and may even allow for irreparable damage to be done to your profile with the wrong comment being made by the intruder.

Brand associations 
Promoting products that have strong followers and an already good advertizing base for reciprocal advertizing is also a really good idea. There are some products that your PR team can target to align you with in order to have mutually beneficial advertizing. If your brand is strong, then your alignments can be too. These are some of the things that are considered when the verification is being sought.
 Your brand’s  Instagram account is brought closer to official verification status when  your PR is on target so go all out to sell yourself if it’s even to have it done by a PR team.   

PR Designed for Verification
One of the best quotes capturing the idea around PR was stated by Jean-Louis Gase’e. In it he says that “advertizing is saying you’re good, PR is getting someone else to say you’re good”. In your endeavors to get verified, tooting your own horn doesn’t really carry much weight as it is really the impressions you make on the followers that matter, specifically, your ability to impact them so powerfully that they not only become your followers, they also start to promote your brand as well. Essentially therefore regardless of your own high opinion of yourself and the things you are associated with, people’s opinion of you has a better sell.
 Sometimes the best thing to do is to seek help. PR professionals are often needed to sell your brand and improve the likelihood of you getting Instagram Verified. When you’ve made the decision to be deliberate in your efforts, you have to consider that you are competing with other persons with similar ideas. It’s just a matter of who has the better selling power and the better seller. In the online business advertizing community, image is a large part of any plan that has increased sales as an objective. Businesses that are looking to get maximum pull to their brand always want to align themselves with what is appealing to the potential customer. It’s all about presence and “sales ability”.