Verification Reversed; Reasons Social Media Platforms Revoke Verification Status.

What is social media verification?
A verified social media account is one that said social media platform confirm the account’s authenticity. Every social media user can apply but not everyone will be approved. These accounts are usually awarded to public figures, or brands and are important to prove credibility and protect your brand image. A verified account can be identified by a blue tick that appears beside the account handle, but the official symbol is depending on the social media platform.

​The social platforms that verify people or brands are:
·        Twitter
·        Facebook
·        Instagram
·        YouTube
·        Pinterest
Being social media verified comes with a few benefits.

• Trust building – Since being verified on social media means proving the uniqueness of your account, users know they are interacting with the right account. But the presence of a verification badge next to the account name inspires them to deem the account to be worthy of trust.
• Networking- Being social-media verified also makes a brand more appealing.
• Social proof- Using a third-party influence to convince potential customers. Since social media approves this account, you will too.

·       Increased brand awareness. Social media verification can also help create and improve brand awareness as well as your follower numbers. Being verified helps because those accounts appear above all others in the list of suggested accounts and attract business opportunities for your brand.
·       Verification creates more impact- Promoting your social media account is much more effective when you post engaging content, but unless your social media account is verified, there won’t be a large impact posting high-quality content.
To get social media verification your account should be:

• Authentic: Your account must represent a real person or entity
• Unique: Only one account per person or business can be verified at a time.
• Notable: Your account must represent a recognized brand or person.

Why is verification status revoked?
Social media can remove your verified badge at any time without notice for not following the rules. Note that if you provide false or misleading information during the verification process, we will remove your verified badge and may take additional action to delete your account
To remain verified on social media it’s as simple as keeping with the guidelines. These are a few reasons your verification may be revoked.

• A public account is necessary to apply for verification and necessary to remain verified. If you change to a private account, your verification status may be in jeopardy.

· Breaching the Terms of Use and Community Guidelines will get your account deleted or disabled.

• Using third-party services to apply. Several persons online claim to be able to sell you fast and easy verification.
• Including links in your bio to other social media channels. You should avoid using one verified social media account to cross-promote other social media accounts. However, if you are Facebook verified but not on Instagram, Instagram encourages you to link from the Facebook page to prove authenticity.
• Selling your badge or using your bio name to promote other services.
• Being deceitful. While this should be obvious, for your application to be verified, you must be truthful. Providing false information during the verification process will result in your verified badge being removed.
• You can lose verification if you change your username if your account becomes incomplete, that is if your account is without a profile picture, phone number or email.
• On Twitter, you can lose your verification badge if you are removed from the position you were verified for and do not otherwise meet a criterion for verification.
• Your account promotes or indulges in hate speech or spam.